For this post, let’s assume that you have published at least one book, fiction or non-fiction. If you are a new author, you may not have a large fan base yet. In other words, there aren’t thousands of anxious readers chomping at the bit to buy your book the moment it gets published.
Well, it’s time to put on your business hat. It’s time to start reaching out to your potential target audience and connect. Once you connect through various places they hangout online (such as Facebook, LinkedIn, Twitter and Google+), the next step it to get their permission to put them on your email list so you can stay in permanent contact.
That’s where autoresponders come in like Mailchimp. This is a critical step in building your author platform, especially for new authors.
So, in this post, we are including a very detailed video that walks you step-by-step through the process of configuring your Mailchimp plugin for Words and Writers authors. If you haven’t registered yet for an author website, you can go to http://wordsandwriters.com/register to get started now. This author site template already has the plugin added and is ready for you to finish the simple setup (as shown in the video).
Let’s get to it and start building your email list.